Product Care


What is Toquilla Straw?

Toquilla straw is the most flexible, long-lived straw fiber, which is generally made into hats in Ecuador. Hats made from the toquilla straw are more popularly known as the Panama hats. These hats are woven in a variety of ways from the plaited fibrous leaves of toquilla palm trees that are native to Ecuador. The tightness, the finesse of the weave, and the time spent in weaving a complete hat out of the toquilla straw characterize its quality. This straw is 100% biodegradable and is responsibly harvested.

Where should I store my hat?

Store your hat in a cool, dry place where its shape is not impacted. If your hat is placed in a tight space the shape of your hat will change. We recommend storing your hat in the same way that it is packaged.

What if my hat gets wet?

We recommend keeping your hat dry. If your hat is wet it can change shape, swell and run the risk of rotting as it is made from natural materials. If your hat becomes wet we recommend using a cloth or towel to absorb as much water as possible. Place your hat in a well ventilated space to dry, out of harsh or direct sunlight. Do not heat while wet.

How do I clean my hat?

If your hat becomes stained we recommend cleaning the stain as soon as possible. We recommend using a damp cloth to spot clean the stain, if the stain does not lift then use a gentle soap. Gently lift the stain, do not rub. Allow to naturally dry.

What if my hat loses shape?

If your hat loses shape you can reshape it by steaming the hat with an iron. Carefully steam the portion of the hat that needs reshaping until it becomes damp and warm. Gently shape the hat back into its original position and allow to dry.